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What Type of Planner Are You?

By Jody Long

If you're reading this, you're probably considering a career as an event manager. You've probably given it a lot of thought, and know that you have what it takes to be able to plan meetings and events, weddings, trade shows, corporate outings, fundraisers, or non-profit events. The event industry is a large field to break into, so before you jump right in, be sure to give some thought to the type of planner you'd like to become.

Here are some basic questions you've probably already answered when deciding on becoming a planner:

-        Am I organized?

-        Do I have good time management skills?

-        Am I a good listener?

-        Am I detail-oriented?

-        Do I interact well with others?

If you answered yes, good news, you're on the right track. Event planners are able to manage their time and their events in a very organized fashion. They have to be good listeners, in order to respect their clients wishes, and carry out the dreams that they have in mind for their events. Without good listening skills along with an eye for detail, ideas for an event can be miscommunicated and lost. Last but not least, you must interact well with others. You will be dealing with clients, negotiating with event sites, and communicating with high ranking executives.

Now that you know this is the field for you, what type of events do you want to plan? What types of events excite you? What would give you a sense of accomplishment? What do you have a passion for? There are two basic types of event managers, Corporate and Social.

Corporate Events:

Planning Corporate events may mean that you are part of a marketing or event team at a small or large company. It may include events such as conferences, meetings, trade shows, fundraisers, conventions, educational trainings, employee meetings, networking meetings, seminars, and more. Most corporate events have goals in mind wether it is to promote a new product, gain sales, or obtain new clients.

Social Events:

If you are responsible for planning social events, you may be planning weddings, various types of parties, celebrations, fundraisers, and more. Most social events do not have goals in mind like that of a Corporate event, but are usually organized to get family and friends together for celebrating milestones and special occasions.

Whichever path in the event planning field you choose, be sure that the job you choose is the best fit for your skills, experience, and career goals.



Testimonials

The International Institute of Event Management® was founded with the belief that every student has the ability to achieve their full potential and be successful in their career. IIEM's scope is truly international and we're proud to have students in more than fifty countries across the world. Here are a few testimonials from our students in their own words.

International Institute of Event Management, Online Education, Campbell, CA

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